The Business (R)Evolution
A 12-month business development program for innovative wellness practitioners and coaches.
So why isn't your business providing for you the way you expected it would?
Your passion and drive is what makes you an effective practitioner.
But being a great practitioner (unfortunately) doesn’t also make you good at growing and running a business.
On the outside your business looks great. But on the inside, it feels like a hot mess.
Do you relate to any of this...
you're making enough income, but you struggle to plan ahead, or worse, you're still living month to month and you're worried about having enough to cover next month's bills.
you feel overwhelmed as you lack structure and process, and struggle to create a clear plan and strategy for sustainable growth on your own.
you're tired of just getting by and need to build a savings cushion and invest in your future.
leads are coming in, but they’re not taking the next step, or you're wasting time with tire-kickers.
you know you should be raising your rates but it's intimidating because it's significantly more than your competitors.
you're working long hours and don’t have the time to get your business in order, or spend enough time with family.
you want to wake up feeling happy and excited about the work you're doing and know you're getting great results for your clients and making an impact.
And you've attempted to fix what's not working...
So if you're tired of the constant grind, and ready to implement a repeatedly proven framework for purpose, profit, and impact... you're finally in the right place.
The Business (R)Evolution
A proven step-by-step action plan, with strategies customized to you and your business, with on-going support & 1:1 coaching, to ensure you reach your goals.
Hi I'm Joanna.
I created the Business (R)Evolution Academy to help health and wellness practitioners like you create thriving, sustainable businesses by crafting sales, marketing, and management systems so you can focus on the transformational work you do, be more profitable, all while providing incredible services.
Throughout this program we'll cover all aspects of your business, from marketing, to sales, to team building and financial management. We are teachers and we teach and empower our students.
Let’s build you a streamlined, profitable business so you can focus on the transformational work you do, with aligned clients you love... and make more money!
Discover the 3 pillars we'll work through to (R)evolutionize your business.
Your mission, should you choose to accept it, is to package your services so that you are helping your clients achieve their big goals, price those packages properly for profitability, and to build a powerful and effective sales system that enrolls great-fit, aligned clients that want what you offer and happily pay for long-term services.
Your mission, should you choose to accept it, is to develop a brand and marketing plan that differentiates your company and services from the competition and defines your market and messaging, so that you can easily design and implement marketing strategies that attract the right people to your business.
Your Leadership System
Your mission, should you choose to accept is, to take a vacation while your business runs - and even grows - in your absence. This is only possible when you move from wearing all the hats in your business to becoming the leader of your company.
What's Included in the Program
Let’s break through the busy-ness and chaos, and build you a streamlined, profitable business.
Check out the phenomenal results after joining
The Business (R)Evolution
"I am finally reaching my goals of a steady income and client success."
"As a result of Joanna's coaching, I now have steps to take to get more clients, about 80% of leads are now becoming clients, and my clients are more successful.
Joanna offers strong, clear, step by step guidance which truly works if you follow it.
It has really made all the difference in the world for my business. I am finally reaching my goals of a steady income and client success. I am so grateful to have found her!"
-Michelle Deya Knoop, EnglishWorks, Accent & English Coaching
"Now, I have a marketing plan, a sales system, a website, and a list of happy and paying customers. Perhaps even more important than all that is that I have proven to myself that I do have a viable business."
"When I started working with Joanna, I really didn't have a 'business' at all. Now, I have a marketing plan, a sales system, a website, and a list of happy and paying customers. Perhaps even more important than all that is that I have proven to myself that I do have a viable business.
I believe the key to the new success I'm finding lies in focusing on the principals of sales and communication without getting caught in any particular formula.
It makes the whole process feel much more authentic and enjoyable, and enables me to start establishing a relationship with each client in the sales process itself."
-Dylan Staniec, Sea2Summit Training, Custom Strength and Conditioning Programming
"The past three months net income has been the highest I've ever had. And that's good, but really the awesome part is that the work is that much more enjoyable. What I thought was the best job I ever had is even more awesome."
"Before I start working with Joanna I was working by the hour. And every time I started a session with a client I felt compelled to provide enough "wow" and "aha" and “oh I feel better” so that by the end of that session they would book the next one. So I felt like I was constantly repeating myself in terms of always trying to make a sale with every session.
Once the whole structure changed such that the clients were buying into more long-term care, I could do each treatment with the end goal in mind - not with what they showed up with that day.
And that that alone made my work so much more fulfilling. My favorite work that I've ever found could be that much better because now I could work exactly how I was meant to work and the results for the clients were that much better - so I'm really just kind of blown away."
-Justin Corwin, Pain and Performance Solutions, Bodywork and Healing
"The results for me have been a nothing short of amazing. The work is more fulfilling, and I'm making more money."
"My business before starting the Business (R)Evolution program on the outside looked really good. But even though I was booked out weeks in advance, I still had no money. And I just couldn't figure out what I was doing wrong.
The results for me have been a nothing short of amazing. The experience for me as a practitioner has been a game changer. I'm working with less clients, but the work is more fulfilling, and I'm making more money.
Now I've got a roadmap for how to do things financially that I never thought were going to be possible. Things like a retirement savings. Things like going on vacation.
I had no idea where the money to work with Joanna was going to come from and now I've made back that money threefold in the shortest amount of time possible. "
-Sara Kotila, Knead to Run, Massage Therapy
"Joanna will help you each step of the way in developing a plan- from choosing your pricing and membership models, to marketing language, to a sales process for getting new clients."
"As an experienced personal trainer, I knew a lot about coaching and exercise programming, but very little about actually building a business.
Joanna was extremely process-oriented and patient, never assuming what I did or did not know. She was careful to explain the how and why of each step and give me just enough to work with without being overwhelmed...her coaching helped me ease into it.
Joanna will help you each step of the way in developing a plan - from choosing your pricing and membership models, to marketing language, to a sales process for getting new clients."
-Kristin Newman, Speed Power Strength, Athletic Training Facility
How do I know if I'm a good fit?
This is for you if you're an experienced wellness practitioner or coach that is:
- Passionate about providing your service and know you can transform people’s lives for the better and have a greater impact.
- Currently making $35k-$100k annually
- You have actually delivered great results to clients before and feel confident about your work as a practitioner.
- You are driven to grow, excited to step up, feel you are on the edge of something really big about to happen
- You are ready to invest in your business development and DO THE WORK to make your business profitable and sustainable. (That’s what this program is for! And I help you each step of the way.)
Who is NOT a good fit? This program isn't right for someone that:
- Is just starting a business and making less than $3k a month or $35k in annual gross revenue
- Doesn't have proven client results yet, or are just not confident yet in your actual services
- Is looking for the one magic marketing tactic that is going to make your business successful (hint: it doesn't exist)
- Doesn't feel a true calling to doing this work (and it's more like a "side hustle")
- Sells products. This program is for service-based businesses only.