How to Create a Resilient Business

Live an amazing life while serving clients at the highest level. For years I’ve been coaching wellness practitioners to grow their businesses. During that time, I’ve identified 4 stages a business moves through as it grows towards resiliency.  One thing I’ve noticed over the years is that practitioners often stop at the third stage—where things…

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How Coaches Can Get More Long-Term Clients

My friend Jenn Possick, host of The Ads Maven podcast, invited me on to talk about how coaches and practitioners can get long-term clients and steady predictable income in their businesses. Listen to the interview to hear about: 👉 Why having a website, a great lead magnet and a great social media presence won’t bring…

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Sales Calls That Actually Sell

Last year, as my son finished his sophomore year of high school, I ran into a dilemma. See, as a mom, I had always dreamed of sending my son to college. I was excited about taking him to check out colleges, applying to the ones he liked, looking for scholarships, helping him decide on a…

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Are You Truly Invested in Your Business Growth?

How much money have you invested in learning new skills in your field, learning new modalities and methods, getting new certifications? And how much money have you invested in learning how to grow and run a profitable business? You grow in the areas in which you choose to invest your time, energy, and money.  And so…

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The Difference Between A Freelancer And A Client Champion

Here are some key differences that I see between those that think of themselves as Freelancers (or maybe you call yourself a Bookkeeper, Career Counselor, Health Coach, Physical Therapist, Fill-in-the-Blank with your service)…and a person who identifies herself as a leader, an expert, a guide…a Client Champion: Client Acquisition A freelancer looks for “jobs” from…

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Do You Have a Business or a Charity?

I’m curious: do you have a business, or do you have a charity? I ask because I meet far too many practitioners and coaches are unable to pay themselves, or pay themselves enough, from their businesses. And yet they’re working hard, trying to help as many clients as they can. In fact, they seem to be…

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Don’t Sell to Strangers

We buy from people that we feel a connection with and that we relate to. We buy from people that we Know, Like, and Trust. Right? Unfortunately, many small service business owners that plaster their town with rack cards and flyers or social media pages with posts, trying to sell their services. What’s the problem?…

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Done and Did Journal

In the 1920s, Psychologist Bluma Zeigarnik saw that a waiter at a restaurant was able to remember all the details for orders without writing a thing down. But after the orders were delivered he couldn’t remember any of it.  The Zeigarnik Effect states that people remember uncompleted or interrupted tasks better than completed tasks. On a daily…

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